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Reddit best boot camps vs internet

r/codingbootcamp

u/michaelnovati replied · ★ FEATURED
A lot of the online best bootcamps resources sadly are sponsored to various degrees. CourseReport is one that has several tiers of sponsorship package and they do videos and blog posts for sponsorship that is not disclosed. But Codesmith sponsors them so they show up there. Similarly Switch up gets paid if you join sponsored bootcamps through their website. A lot of blog posts you read are sponsored as well. Codesmith doesn't do much traditional marketing other than CourseReport, and Career Karma sponsorship. They invest their marketing dollars in the above and in developing public content that will get people to show up to a live session as the goal. There's a good podcast with Will Sentance where he talks about Codesmith's growth and marketing strategy (which is pretty interesting because the extremely strong word of mouth is the goal of their marketing and it clearly works) that you can Google for. The other thing is Codesmith is much smaller than the other big bootcamps. It's similar to why Rithm, which is even smaller, doesn't show up a lot of lists. All the bootcamps that are owned by big companies, have the parent company marketing engines supporting them.