I’m Michael. I was a principal engineer at Facebook from 2009 to 2017, where I was the top code contributor of all time and also conducted hundreds of interviews. I recently co-founded Formation.dev, an engineering fellowship that trains and refers engineers directly into big tech. Ask me Anything!

Hi, interesting question. I believe on most platforms, definitely on Facebook, that you own your content and can do whatever you want with. You can post it on any number of platforms and Facebook doesn't own it. There are some platforms that are focused on trying to help people make money from their content, Substack is a newsletter platform, Patreon is a platform for video content. None of these have worked to make money from 100% of content and content creators often have to very strategically post content to "free" channels, or to modify content into different formats and post in different places to drive traffic to the paid sources. So to answer the question, I don't think posting content on social media is payable labor, nor do I think that people should get paid to post socially. I think the best solution is for platforms to give people many options to post content in different ways (paid and unpaid) to a person can decide what's the best way for them to create content.